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   » » Wiki: Shonan Bellmare
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Shōnan Berumāre is a Japanese professional football club based in Hiratsuka, in the west of Kanagawa Prefecture, part of the Greater Tokyo Area. The club will play in the J2 League, the second tier of football in the country as of the season 2026–27, after relegated from J1 League, with three matches remaining. Their home stadium is Hiratsuka Athletics Stadium. refers to a coastal area along that includes Hiratsuka. Bellmare is a of the Italian words bello and mare, meaning "beautiful sea".


History

Early years as corporate team (1968–1992)
The club was founded in 1968 as " Towa Real Estate SC" in Nasu, Tochigi.
(1995). 9784755508578, Astro publishing.
They were promoted to the Japan Soccer League (JSL) Division 1 in 1972. In 1975 they changed their name to " Fujita Kogyo SC" when Towa Estate Development gave up the ownership to their parent company Fujita Industries, which moved the club headquarters to and their training ground to one year later in 1976.

They won the JSL three times (including two doubles with the Emperor's Cup) between 1977 and 1981. They were nevertheless relegated to the JSL's Division 2 in 1990. Although they won the last JSL Division 2 season in 1991–92, the professionalization and formation of the J.League meant they did not meet the new top flight league's criteria and the runners-up, (formerly Sumitomo), were promoted instead.


1993: JFL
In 1993, they adopted the new name " Bellmare Hiratsuka". Their application to the J.League Associate membership was accepted. They played in the former Japan Football League Division 1 and won the league championship. After Hiratsuka City Council committed to finance the refurbishment of the Hiratsuka Stadium to meet the J.League requirements, J.League accepted the club.


1994–1997: Golden era
The club was forced to change their name to Bellmare Hiratsuka because J.League required the participants to designate only one city or town as their hometown and include its name in the club names at that time. The club initially struggled to cope with the J.League opponents and finished 11th out of 12 in the first stage of the 1994 season. However, they came back in the second stage and finished 2nd. With this momentum, the club won the 1994–1995 Emperor's Cup. This title qualified Bellmare for the 1996 Asian Cup Winners' Cup, which they won by beating Iraq's in the final. joined the team in 1995 and they also successfully recruited Brazilian-born and influential Korean international . This is arguably the most successful period of the club.


1998–1999: Difficult period
Four Bellmare players were selected for the 1998 FIFA World Cup. They were Nakata, Lopes, Hong (for South Korea) and a goalkeeper . However, as Nakata left for Italian club just after the World Cup, the club's fortune started to decline. The main sponsor Fujita decided to discontinue the financial support in 1999 due to their own financial difficulties. It forced the club to release some highly paid players including Lopes, Hong and Kojima. They finished bottom of J1 in 1999 and were relegated to J2.


2000–2009: J2 League
The club made a new start. The ownership was transferred to a community-owned organisation. They also changed their name to Shonan Bellmare as J.League allowed them to enlarge their designated hometowns to include several cities and towns surrounding Hiratsuka. The club's performance on the pitch has not been strong and they have not been serious contenders for the promotion to J1 so far.

A J1 comeback in 2010, if they are able to achieve promotion, will be the first without Fujita as their sponsor. Although for a time they refused to consider their history as the championship-winning Fujita corporate team in their current history, this year they celebrated the club's 40-year anniversary in 2009 as deduced from the badge in their Web site.

On 5 December 2009, Shonan returned to J1 as third-place finishers in 2009 seasons.


2010–2025: Return to J1 League
The club returned to the J1 in 2010, but injured one after another and J2 was relegated after leaving four games. In the end, he won 21 consecutive league games. It was the worst record of J1 at that time. After that, the team will be repeatedly demoted to J2 and promoted to J1.

In recent years, the team has been steadily improving. In 2014, the team made good progress in the J2, winning 14 consecutive games from the opening. The team was defeated by Ehime FC in the 15th round, but after that they lost 21 battles. J1 automatic promotion is confirmed. As a result, he won the J2 with 31 wins, 8 draws, 3 losses and 101 points in the 2014 season. In 2016, in the J1, Shonan Bellmare was the final result in 8th place, and it was the first time for J1 to remain in history. In addition, at the EAFF E-1 Football Championship 2015 held in August, , who was on the team at the time, participated as a representative of Japan. In 2018, won the J.League Cup. It was the first time for Shonan Bellmare to win three major titles since winning the 74th Emperor's Cup in the Bellmare Hiratsuka.

On the operational side, there was some report that the club fell into excess debt of more than 100 million yen in February 2012, and in the worst case the club itself could be dissolved (the actual amount of excess debt was 82.68 million yen). However, the debt insolvency was resolved by two capital increases. In April 2018, SANEI ARCHITECTURE PLANNING, which was the largest shareholder of Shonan Bellmare, established "Merudia RIZAP Shonan Sports Partners" in collaboration with RIZAP GROUP. The new company acquired a 50% stake in Shonan Bellmare. RIZAP GROUP intends to invest 1 billion yen in Bellmare over the next three years.


Rivalries
Historically the Shonan area was part of a pre-modern province, , whereas Yokohama and Kawasaki were part of , hence Bellmare's intraprefectural rivalries with Yokohama F. Marinos, and Kawasaki Frontale are based on the hard-working port cities of South Musashi as opposed to the more laid-back attitude of Sagami.


Affiliated clubs
The following clubs are currently affiliated with Shonan Bellmare:
  • Davao Aguilas (2022–2024)
  • ASIOP (2022–2025)
  • Boeung Ket (2022–2026)
  • Sudeva Delhi (2022–2026)
  • Nongbua Pitchaya (2022–2026)
  • Wuhan Three Towns (2022–2030)
  • FC Chanthabouly (2022–2028)
  • Kelantan Darul Naim (2022–2030)
  • (2024–2038)
  • (2024–2038)
  • Borussia Dortmund (2024–2038)
  • Wolverhampton Wanderers (2024–2025)


Current squad
As of 29 August 2025.


Out on loan

Club officials
ManagerSatoshi Yamaguchi
Assistant managerYoshihiro Natsuka
Masahiro Koga
Yoshihiro Yatsukawa
Coach assistantTaiga Soeda
Goalkeeper coachTakeaki Yuhara
AnalystMasayuki Hirakawa
Physical coachKazutaka Takahashi
Conditioning coachYuta Iguchi
Chief team doctorEiichi Suzuki
Team doctorHirofumi Katsutani
Makoto Takahashi
Medical group chief trainerHisayoshi Kojima
Athletic trainerNobuhide Kurihara
Takahiro Yoshikawa
PhysiotherapistShusuke Shimada
Shigeyuki Shimizu
InterpreterKim Fan-ju
Tiago Higa
CompetentKeita Mikami
Side affairsHiroto Araki
Takahito Hiraga
Hiroto Tanaka


Managerial history
31 January 1979

31 December 1980

31 January 1985

30 June 1988

31 December 1990

27 November 1995

31 January 1996

19 September 1996

31 January 1999

30 June 1999

31 January 2000

31 January 2001

30 November 2002

15 May 2003

14 July 2004

13 September 2004

5 June 2006

31 January 2009

31 January 2012

8 October 2019

9 October 2019

31 August 2021

Current


Record as J.League member
ChampionsRunners-upThird placePromotedRelegated
Bellmare Hiratsuka
1994
1995Winners
1996Quarter-finals
1997Did not qualify
1998Round of 16
1999Third round
Shonan Bellmare
2000Did not qualify
2001Second round
2002Round of 16
2003Round of 16
2004Round of 16
2005Third round
20064th round
20074th round
2008Third round
2009Second round
2010Third round
2011Quarter-finals
2012Third round
2013Third round
2014Third round
2015Third round
2016Quarter-finals
2017Third round
2018Round of 16
2019Second round
2020 Did not qualify
2021 Round of 16
2022Third round
2023Quarter-finals
2024Round of 16
2025Third round
2026N/A
2026–27TBD
Key


Honours
As Towa / Fujita (until 1992); Bellmare Hiratsuka (1993–1999) and Shonan Bellmare (2000–present)
+Shonan Bellmare honours !scope=colYears

!scope=row

Kanto Soccer League11971


League history
  • Kanto Football League: 1970–71
  • Division 1 (Japan Soccer League Div. 1): 1972–89 (1972–74 as Towa Real Estate Development; 1975–89 as Fujita Industries)
  • Division 2 (Japan Soccer League Div. 2): 1990–91 (as Fujita Industries)
  • Division 2 (Japan Football League (former) Div. 1): 1992–93 (as Fujita Industries)
  • Division 1 (J.League Div. 1): 1994–99 (as Bellmare Hiratsuka)
  • Division 2 (J.League Div. 2): 2000–09 (as Shonan Bellmare)
  • Division 1 (J.League Div. 1): 2010
  • Division 2 (J.League Div. 2): 2011–12
  • Division 1 (J.League Div. 1): 2013
  • Division 2 (J.League Div. 2): 2014
  • Division 1 (J1 League): 2015–16
  • Division 2 (J2 League): 2017
  • Division 1 (J1 League): 2018–2025
  • Division 2 (J2 League): 2026-

Total (after 2025): 36 seasons in the top tier, 18 seasons in the second tier and 2 seasons in the Regional Leagues.


Kit evolution
Home Kits - 1st
Away Kits - 2nd


See also
  • Shonan Bellmare Futsal Club


External links

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